Client since 2022

Watermark Retirement Communities

For over 30 years, Watermark has been relentlessly focused on transforming what senior living can be by creating extraordinary and innovative communities where people thrive. Watermark has more than 70 communities in 19 states. Places where the human spirit flourishes.

Highlights Include

  • Integrated more than 70 separate community sites into one unified experience
  • Reimagined UX with rich storytelling
  • Interactive maps to quickly identify communities across the USA
  • Shared content repository
  • Salesforce integration
  • Custom analtyics
  • Social media aggregration
  • ReviewTrackers online reputation management
  • Chinese content
  • Cookiebot GDPR and ePrivacy

Service Offerings

Discovery & Strategy
Usability Analysis
Persona & Use Case Development
Information Architecture
Wireframing & Interaction design
Accessibility (WCAG)
GDPR
UX UI And Responsive Design
CMS Integration
Rest API Integration
Search & Content Filtering
SEO
Analytics & Conversion Tracking
Performance Optimization And Load Testing

Awards

A young woman and an elderly woman sit closely, smiling and holding hands, embodying User Experience Design's warmth and connection. The image underscores Watermarks mission to create thriving communities, while various navigation options enhance website conversion below.
A woman with braided hair and hoop earrings is meticulously making a bed, arranging a large pillow with precision. Dressed in black, she stands out against the backdrop of a lamp and painting—a scene reminiscent of a case study for Watermark Retirement Community's web design project on Kentico CMS.
increase in users
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increase in mobile traffic
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"We started working with E-Cubed two years ago when we came to them with a huge project – launching 80 websites at once. They worked with us to select the appropriate CMS, and then did an amazing job working with us to launch the websites within our pretty crazy timeline. A year later, we still work with the team on a weekly basis to make further improvements to the websites. They are quick to respond, super flexible and creative, fun to work with, and all-around really great people. We couldn’t have picked a better partner for our websites."
Erin Holt
Director of Digital Marketing
Collage of four images from the Watermark Retirement Community case study: a modern bathroom with a shower, a sunlit garden with purple flowers and wooden pergola, a bright bedroom with an armchair, and an open-plan kitchen where two people converse. This web design project was crafted using Kentico CMS.

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